You guys came very highly recommended from a company that we really respect in rehabs or perform. So seeing what you guys have helped them do and how they’ve scaled as they have over the last four, five, six years, that was a huge kind of recommendation. And then almost trying to mimic what they’re doing and being able to have such a process that it’s just automatic. We know what’s going out when, we know it’s getting done, and we know that we’re going to bring patients in the door because I think that’s a lot of, you never really know if it’s working or not, but to see patients come in the door based on the money you’re spending to get out there and market, that’s ultimately the goal.