Business Accelerator Archive – 2015
A cost effective program to help small businesses grow through comprehensive marketing support.Based on time tested marketing principles adapted to today’s technologies, we use the EmoryDay Method to surround your company with marketing. With flexible month to month pricing, we have programs to fit every budget.
Our Marketing Principles
Our marketing principles are time tested and grounded in solid business practice. We are constantly evolving our process to to match these principles with today’s technology.
While advancements in technology provide us new and innovative ways to reach your prospects and customers, we believe that what makes a business great is timeless.
We believe every business should be:
- Easy to find and well designed
- Demonstrate expertise, innovation and excellence
- Compelling sales proposition
- Easy to do business with
- Promote and communicate regularly
Our Conversion Funnel
We use a combination of inbound and outbound marketing with the latest technology to attract, identify, convert & create repeat business.
Dynamic Website
Your website is the foundation for all online marketing efforts. Visitors form a first impression within 5/100s of a second. It should be a visually stimulating reflection of your brand, with the latest components and technology to advance your business.
Inbound Marketing
We combine “Thought Leadership” and content marketing to promote the business in the Search Engines, Social Media, Industry outlets and emailed to the database. With our strategy of “Write Once, Publish Everywhere” we are able to maximize the impact of every piece of content.
Outbound Marketing
We use a very pro-active approach to bring your message to your prospects with email drip marketing, combined with lead nurturing and lead scoring. We can help maximize your sales team by supporting them with targeted consistent messaging and allowing them to focus on the truly warm prospects.
Team Based Approach
At EmoryDay, we provide a full service team based approach to web development and marketing. As a team, we will meet with you regularly to progressively improve and manage all aspects of your Internet marketing.
Each client has a dedicated account manager and a team comprised of the specialties needed to accomplish their marketing goals.
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Depending on your level of support, the team will meet with you Monthly, Semi-Monthly or Weekly. This regular meeting is critical to keeping the client informed, moving the program steadily forward and deliver superior results.
During the meeting we will:
- Report on all of the statistics, media spend and results.
- Provide a full update on all open initiatives and projects.
- Obtain approvals for various designs, concepts and promotions.
- Solicit feedback, and brainstorm on improvements can be made to the program.
With the client participating in each of these meetings, it ensures that they are always informed and have constant input in the process.
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Pricing to Fit Every Budget
We offer different retainer options to meet the budgets of our clients. The larger the retainer, the more often we can meet, the more team members we can dedicate, and more effort we can put to your account. Below are our 3 most popular levels, please choose the option that best suits your budget and your needs.
Leads Accelerator Email Marketing |
Business Accelerator Comprehensive |
Custom Accelerator Custom |
|
---|---|---|---|
$950 a month | $2,950 a month | $4,950+ a month | |
Marketing Strategy | |||
Marketing Meetings | Bi-Weekly (2) | Weekly (4) | Weekly (4+) |
Strategy | Lead Generation | Comprehensive | Custom |
Phone & Email Support | |||
Website Development | |||
New Website | +$2,000 (one time) | Custom | |
Graphic Design | 6 hours per month | Custom | |
Landing Pages w/ Form | +$500 (one time) | ||
Lead Analytics | |||
Visitor Tracking | |||
Real Time Alerts | |||
Lead Scoring | |||
Email Marketing | |||
Email Campaigns | Up to 8 per month | Up to 8 per month | Custom |
Campaign Strategy | |||
Email Writing | |||
New Data Records | $0.25 per record | 1,000 every month ($0.25 per record addtl) | Custom |
Autoresponder & Newsletters | |||
Content & Social Media | |||
Copywriting (Blog/Article/Newsletters) | 2x per month | Custom | |
Social Media Posts | 2x per month | Custom | |
Search Marketing | |||
Pay Per Click (PPC) Management | Bi-Monthly | Custom | |
SEO Optimization | Monthly | Custom | |
Local Search Optimization | Monthly | Custom | |
Website Hosting | |||
Website Hosting, Nightly Backup, Regular Upgrades | Included | Included |
*Please note: the above items are flexible. We work with every client to ensure we get the right marketing mix to create results for their business.