EmoryDay’s Search Advertising Services

search engine advertising

One way we help our clients get new high-quality leads that convert into customers is through our search advertising services. EmoryDay’s search advertising services can help your business be found where buyers are looking!

What is Search Advertising? 

Search advertising places your business’s ads on the Search Engine Results Pages (SERPs), like Google, Bing, and more. Search advertising can also be used to help your business be seen by prospects on different social media platforms. 

Why EmoryDay Loves Search Advertising

Search advertising is quite effective because it allows your business to essentially cut to the front of the line in the Search Engine Results Pages. 

Search Advertising vs SEO

Unlike search advertising, SEO is unpaid and aims to improve your search engine rankings organically. And, while the EmoryDay team prides itself on SEO and making sure all of our clients’ have SEO-friendly websites, SEO alone won’t always help your business appear at the top of the search engine results pages. This is because the first three listings on the SERPs, like Google, are reserved for paid ads. So, this means that no matter how SEO-friendly your website is, the best spot your business can get on the SERPs is fourth. So, if you want your business to be at the top, you should consider search advertising. 

Types of Search Advertising

There are several types of paid search ads a business can run. Here are some of our favorites: 

1. Pay Per Click (PPC)

PPC are ads that your business only pays for when people click on them. They appear at the top and bottom of the search results on the SERPs. Running PPC ads is a surefire to ensure buyers find your business before your competition.

2. Remarketing

Remarketing, also often referred to as retargeting, consists of running targeted ads that keep displaying to your previous website visitors for days and weeks afterward. Remarketing helps your business get in front of new prospects as well as re-engage your audience. 

3. Social Media Ads 

You can also run paid ads that appear on the feeds on the different social media platforms.

EmoryDay’s Search Advertising Services 

When you partner with EmoryDay for your search advertising needs, we will be there for you from start to finish! Our search advertising services, include:

1. Campaign Development – We will build a campaign within your budget to target your prospects that are ready to buy. 

2. Management & Optimization – We will fully manage your search advertising campaigns.  And, we will work hard to increase your results and lower your cost per lead or sale.

3. Conversion Tracking – We will optimize campaigns by tracking any users that convert to action, a lead, or a sale.

4. Remarketing – Our retargeting ads will help create top-of-mind awareness for your previous site visitors for days and weeks to come.

5. Content – We will also create engaging, high-quality copy for your ads!

Let EmoryDay Handle Your Search Advertising Needs!

EmoryDay’s talented team can run search ads that convert leads into customers! 

Get your Free Account Today

If you have any questions about our search advertising services, just fill out our contact form or give us a call at (866) 407-2075. 

Get Started with EmoryDay

  • 1.
    Create a Free Account
  • 2.
    FREE Custom Marketing Plan (no obligation)
  • 3.
    Select only the services you want.
  • 1.
    Create a Free Account
  • 2.
    FREE Custom Marketing Plan
    (no obligation)
  • 3.
    Select only the services you want.