A mobile website version is a powerful tool when used appropriately. At its most basic, it is simply a mobile-accessible site. Most sites are built with landscape-oriented monitors in mind, so a website built with a different resolution and a vertical orientation can be much easier to access via smartphone. Taken to a more powerful level, however, a mobile website can represent something much more potent. If built appropriately, a mobile website will capitalize on the use of mobile access, anticipating the fact that anyone accessing it is likely to be out and about and currently, immediately looking for information about the business in question.
How A Mobile Website Version Can Benefit Your Business
This can greatly benefit a small business that relies on walk-in traffic. If a small business is utilizing a mobile website, it’s very likely that this website will be accessed while potential customers are presently out of their home and considering where to seek a particular product or service. Having a mobile site for them to access on the spot can be nearly as good as having them on a sales floor. Having a mobile website can greatly extend the marketing reach of a small business, so a well-designed site with a currently-shopping would-be customer can be a great boon.