Marketing Agency
Digital Marketing 101: Signs You Need to Hire a Digital Marketing Agency

Marketing is critical to the success of any business. And, in today’s day and age, digital marketing is more important than ever. Do you need to take the plunge and hire a digital marketing agency to help your business get new leads and sales? Here’s 7 signs you need to hire a digital marketing agency. 

Digital Marketing 101
Digital Marketing 101: The Benefits of Hiring a Digital Marketing Agency

Marketing agencies can benefit businesses of all sizes and kinds. Here are some benefits of hiring a marketing agency we think are most beneficial to businesses.  1. Digital marketing agencies are extremely cost effective. Hiring a digital marketing agency to develop and then take the reins and run your marketing campaigns is a whole lot…

Full-Service Digital Marketing Agency
Digital Marketing 101: Full-Service Digital Marketing Agencies and the Services They Offer

Full-service digital marketing agencies can help businesses of all kinds improve their bottom line by boosting their digital marketing efforts.  What is a Full-Service Digital Marketing Agency  A full-service digital marketing agency, like EmoryDay, helps companies, like yours, with all of their digital marketing needs with the ultimate goal of improving lead generation. This means…

Marketing Agencies
Digital Marketing 101: The Different Types of Marketing Agencies

If you’ve been thinking about possibly enlisting the help of a marketing agency to boost your company’s marketing efforts, it’s important to understand what exactly a marketing agency is, the different types of marketing agencies, what a marketing agency does, and what to look for when hiring a marketing agency.  What is a Marketing Agency?…

What is Remarketing?

You’ve finally found them. The blue suede shoes that you have wanted since you saw someone wearing them in your favorite YouTube video. It’s time to click that purchase button.  The phone starts ringing and your inbox fills up with emails. You can finish your purchase later. But you don’t.  The next day, while you’re…

Content Marketing vs Traditional Marketing

Content Marketing: The Benefits vs. Traditional Marketing  Marketing is vital to the success of any business. But, not all marketing is the same, nor will all types of marketing get your business the same results. This is especially true when it comes to traditional marketing and content marketing. Traditional Marketing Traditional marketing is considered any…

The Benefits Of Blogging

Too many businesses still aren’t convinced that publishing blog content can have the return on investment they are seeking from their online marketing efforts. Many think that due to the nature of their industry, a blog isn’t the right tool for them, or they think it’s a waste of time. However, publishing valuable content online…

Mobile Friendly Website
The Importance Of Designing A Mobile-Friendly Website

Did you know that 57% of web traffic now comes from mobile devices? And according to HostGator, “94% of American smartphone users search for local information on their phones” even when they have access to a computer. More and more people are using their cell phones to surf the web, and that means that if you…

Digital Marketing Strategy
Marketing Leaders Ask: “Can An Agency Help Me Expand My Digital Marketing Presence?

We’ll answer that question with another question. What is the ultimate goal of a digital marketing strategy?  I think we would all agree that the ultimate goal of any strategic marketing strategy, digital or otherwise, is to reach out to potential customers with sales and marketing messages.  EmoryDay’s expertise in this field can help you…

Website Maintenance
Regular Website Maintenance – Why It’s A Big Deal For Businesses

Face it, we live in a digital age. That means that every business – regardless of size or industry – must have a website. And, because most customers will visit your business’s website before ever setting foot in your brick and mortar shop or contacting you for services, your website is the first opportunity you…

Facbook for Business
The Benefits Of Having A Facebook Page For Your Business

Facebook is one of the web’s most popular destinations worldwide. Since its conception in 2004, Facebook has grown and evolved at a tremendous rate. It is now used by over 2 billion individuals and companies in nearly every country on the planet. It is the social media king, and it offers many benefits for businesses…

Online Reputation
Managing Your Business’s Online Reputation

In business, your reputation is everything. It’s what brings new customers your way, and it’s what gets your current customers to stay customers. We all know that a satisfied customer tells 1 person, and a dissatisfied customer tells 10. Essentially, your reputation can make or break your business.  And, in today’s digital world, your reputation…

Responsive Design
How Responsive Design Can Benefit Your Business

Nowadays, people are surfing the web using other smart devices, like tablets, netbooks, and cell phones. In fact, 57% of web traffic comes from mobile devices alone. And, according to HostGator, “94% of American smartphone users search for local information, including products and services, on their phones even when they have access to a computer. …

Branding vs Digital Branding
Branding vs. Digital Branding and The Importance of Each

Branding is vital to the success of your business because it’s essentially your company’s identity. It’s how your current and potential customers perceive your business. And, in today’s digital world, digital branding is quite important as well. What is Branding? Branding establishes who you are as a company. Advertising, marketing, and sales are all part…

Twitter for Business
Using Twitter for Your Business

Twitter is one of the most successful social media platforms on the web with millions of users from all walks of life. And, while Twitter isn’t the best social media platform for lead generation, it is great for building and promoting your brand as well as engaging with current and potential customers. 

Instagram for Business
Using Instagram for Your Business

When the photo and video-sharing social media platform, Instagram, first launched in 2010, it quickly gained popularity, growing to a million users in only two months. That number quickly jumped to over a billion.  And, Instagram isn’t just for individuals. Businesses can benefit from having an Instagram account as well. Instagram actually offers insightful tools…

Using LinkedIn For Your Business

LinkedIn is a great social media platform for businesses of all kinds because it gives them the chance to network with others in their industry, post useful and relevant content, and find new high-quality employees.  If your business isn’t leveraging LinkedIn by using LinkedIn Company Pages, it should be.  Benefits of Using Social Media Many…

What Is Remarketing?

Have you ever scoped out a website only to see an ad for it a few seconds after you jump over to another site? Have you ever noticed ads for sites you were perusing pop up on your Facebook feed? This is actually a form of digital marketing called remarketing. It’s a simple and cost effective…

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